교과 과정

 

01Week 1 – Introduction to Business English

Language Training vs Skills Training Who are your learners? Methodologies Providing a wide array of learning strategies to the corporate worker. Using an online student response system for needs and interests assessments. Ie. Socrative.com.

02Week 2 – Assessing needs and Preferences

Needs analysis – pedagogic needs, Business Needs, Communication needs Understanding the stakeholders An eclectic approach which brings in a range of perspectives and ways of gathering information about the learners’ needs. Vocabulary – Determining specialized lexical terminology in the field. Colloquial business expressions to be reinforced throughout the syllabus.

03Week 3 – Designing a Course

Setting Objectives, syllabus components, negotiating the syllabus, learner involvement in course design, managing the logistics Insights from companies Annual reports Discuss elements of related jobs and identify English terminology for language related to individuals work. Locating materials

04Week 4 Selecting and Developing Materials

Reviewing Course books and other ready-made materials Role-Plays, Simulations and case studies. Learner Generated role-plays My working English ( Specify typical workplace situations ) Materials development workshop and Framework Introduction At the Expo – Simulation example

05Week 5 – Teaching Business Communication Skills

Building Fluency and Active Listening for Interactive Communication Practice using intonation and stress patterns appropriate for the opening of a business phone call Telling your story to make a point at work Job-Center Role-Plays Conference Calls Serving on a Bank Loan Committee – who will get the loan? Presentation Skills: Product Pitch. Poster Presentation at a Simulated Business Expo Introduction to Pitching a Business Idea or Service

06Week 6 - Teaching Business Writing Skills

Note-Taking, Email Writing Writing Request Emails – compose emails to native speaking colleagues raise learners’ awareness and expand their repertoire of positive and negative politeness strategies Note-Taking secrets of Success Invoices Writing letters to the Editor on Business Articles Writing Direct Fundraising letters

07Week 7 – Job Analysis

Managers as learners, technical staff as learners, secretaries and clerical staff, Marketing and Sales, Human Resources, Finance, Production Hypothetical Companies ( Marketing, Accounting, Finance, HR, PR, product development , R& D, management ) Marketing Research Project Critical Reading, Focused Reading and Recruitment – Enhanced texts to the corporate culture relevant to the client. Modifying to the job at hand

08Week 8 - Meetings, Negotiation, Business Etiquette

A Luncheon with Business Professors and Administrators Business Conference Simulations Choosing a Start-Up to Invest in Make a Deal Intercultural Perspectives – Scenarios for Working in International Teams Comparing Business Genres from different cultures Critical Incidents for Raising Cultural Awareness Exploring Business Ethics

09Week 9 – Promoting Learner Autonomy and Assessment

Word Up templates to be modified for assessment purposes Online Assessments Creating a business Rubric Language Learner strategy awareness.

10Week 10 - Mock Lesson

Locating a relevant reading article for a fabricated company Demonstrating a lesson plan using own created materials Proper scaffolding relevant to client’s needs. Collaborative Learning – Creating a Community of Business Language Teachers that support each other. Sharing, reflecting and prospering!

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