Course Description

 

Week 1 – Introduction to Business English

  • Language Training vs Skills Training
  • Who are your learners?
  • Methodologies
  • Providing a wide array of learning strategies to the corporate worker.
  • Using an online student response system for needs and interests assessments. Ie. Socrative.com.

Week 2 – Assessing needs and Preferences

  • Needs analysis – pedagogic needs, Business Needs, Communication needs
  • Understanding the stakeholders
  • An eclectic approach which brings in a range of perspectives and ways of gathering information about the learners’ needs.
  • Vocabulary – Determining specialized lexical terminology in the field.
  • Colloquial business expressions to be reinforced throughout the syllabus.

Week 3 – Designing a Course

  • Setting Objectives, syllabus components, negotiating the syllabus, learner involvement in course design, managing the logistics
  • Insights from companies Annual reports
  • Discuss elements of related jobs and identify English terminology for language related to individuals work.
  • Locating materials

Week 4 Selecting and Developing Materials

  • Reviewing Course books and other ready-made materials
  • Role-Plays, Simulations and case studies.
  • Learner Generated role-plays
  • My working English ( Specify typical workplace situations )
  • Materials development workshop and Framework Introduction
  • At the Expo – Simulation example

Week 5 – Teaching Business Communication Skills

  • Building Fluency and Active Listening for Interactive Communication
  • Practice using intonation and stress patterns appropriate for the opening of a business phone call
  • Telling your story to make a point at work
  • Job-Center Role-Plays
  • Conference Calls
  • Serving on a Bank Loan Committee – who will get the loan?
  • Presentation Skills: Product Pitch. Poster Presentation at a Simulated Business Expo
  • Introduction to Pitching a Business Idea or Service

Week 6 - Teaching Business Writing Skills

  • Note-Taking, Email Writing
  • Writing Request Emails – compose emails to native speaking colleagues
  • raise learners’ awareness and expand their repertoire of positive and negative politeness strategies
  • Note-Taking secrets of Success
  • Invoices
  • Writing letters to the Editor on Business Articles
  • Writing Direct Fundraising letters

Week 7 – Job Analysis

  • Managers as learners, technical staff as learners, secretaries and clerical staff, Marketing and Sales, Human Resources, Finance, Production
  • Hypothetical Companies ( Marketing, Accounting, Finance, HR, PR, product development , R& D, management )
  • Marketing Research Project
  • Critical Reading, Focused Reading and Recruitment – Enhanced texts to the corporate culture relevant to the client.
  • Modifying to the job at hand

Week 8 - Meetings, Negotiation, Business Etiquette

  • A Luncheon with Business Professors and Administrators
  • Business Conference Simulations
  • Choosing a Start-Up to Invest in
  • Make a Deal
  • Intercultural Perspectives – Scenarios for Working in International Teams
  • Comparing Business Genres from different cultures
  • Critical Incidents for Raising Cultural Awareness
  • Exploring Business Ethics

Week 9 – Promoting Learner Autonomy and Assessment

  • Word Up templates to be modified for assessment purposes
  • Online Assessments
  • Creating a business Rubric
  • Language Learner strategy awareness.

Week 10 - Mock Lesson

  • Locating a relevant reading article for a fabricated company
  • Demonstrating a lesson plan using own created materials
  • Proper scaffolding relevant to client’s needs.
  • Collaborative Learning – Creating a Community of Business Language Teachers that support each other. Sharing, reflecting and prospering!
 
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